Marketing Automation Specialist / Vietnam
I build marketing systems that turn content into growth.
Selected impact
Numbers clear enough to speak for the work.
From channel growth to real monthly revenue — these are outcomes from work delivered, not hypothetical performance figures.
YouTube Gold / WEMO Media
Ran SEO ops for two channels to 1M and 2M subscribers
Over 10 months at WEMO Media (04/2024—02/2025), owned trend research, metadata, thumbnails and performance analysis for two channels that crossed 1 million and 2 million subscribers — earning the company two YouTube Gold Creator Awards.
Personal Brand / TikTok
Built an executive personal-brand channel
Developed a TikTok personal-brand channel from content strategy through operations, reaching 55,000 followers.
Social Ecosystem
Managed a multichannel social ecosystem
Managed Facebook pages, TikTok channels with 55K and 100K followers, and a wider network of satellite distribution channels.
Revenue Growth
VND 40M → VND 100M per month
As Marketing Leader at Vietnam Accounting Institute, increased monthly revenue from VND 40 million to VND 100 million (about $1.6K → $4K).
Core capabilities
Three pillars. One growth system.
I do not sell disconnected tasks. I connect strategy, content and data into one operating flow.
Growth & Strategy
Market research, positioning, growth planning and multichannel distribution systems.
- Strategy
- Auto-post
- KPIs
Content & Creative
AI content engines, landing pages, websites, video production and campaign-led visual design.
- AI video
- Scripts
- Repurpose
- UI direction
- UX copy
- Responsive
- Video edit
- Motion
- Key visual
Automation & Data
Email automation, chatbots, CRM, n8n workflows and reporting for reliable operations.
- Segmentation
- Triggers
- Nurturing
- Omnichannel
- Lead routing
- Pipeline
Selected work
Curated proof, not an endless inventory.
Start with the three strongest products, then filter by the capability you want to inspect.
Automation & Systems
From content to CRM in one operating flow.
Three representative systems from a 72-workflow n8n library: content production, lead capture and multichannel nurturing.
AI Video / Social Publishing
Object Talk Video Pipeline
Reads a content queue, creates structured prompts, generates image/video assets, adds subtitles, stores media and publishes to Facebook Reels.
- Google Sheets
- Gemini
- S3
- Video AI
Lifecycle / Email
AI Email Automation
Triggers from schedules and spreadsheet data, personalizes content with AI, sends Gmail in batches and updates processing status.
- Gmail
- Google Sheets
- Gemini
- Scheduling
Content Ops / Auto-posting
Drive-to-Multichannel Publisher
Detects new Drive videos, creates AI metadata and orchestrates publishing to YouTube, TikTok and Facebook from one content source.
- Google Drive
- YouTube
- TikTok
Experience
From content to growth operations.
Over five years of progression from content, channel operations and multichannel marketing to leading measurable growth systems.
Career progression
2021—2022
Content & community foundations
Started with audience research, concept development, social content management and community building.
2022—2024
Multichannel marketing
Expanded into marketing planning, content-calendar coordination, campaign delivery and advertising performance monitoring.
2024—2025
SEO & channel operations
Specialized in YouTube SEO, trend research, metadata and thumbnail optimization, contributing to two channels reaching 1 million and 2 million subscribers.
2025—2026
Content strategy & AI
Planned content, scripted livestream/TVC/ad material, created communications assets and applied AI to research and content production.
RECENT
Growth operations & leadership
Led marketing and customer acquisition/conversion systems, contributing to monthly revenue growth from VND 40 million to VND 100 million.
How we work
- 01Audit
Map the current state, data, touchpoints and repetitive work slowing the team down.
- 02Strategy
Choose the goal, message, automation logic and the signals worth tracking.
- 03Build
Create workflows, content, integrations and operating documentation the team can own.
- 04Optimize
Read real signals, fix friction points and expand what is creating value.
Have a system that needs connecting?
Turn marketing from a task list into a growth machine.
Send me your team's biggest bottleneck. I will start with the right question — and only then choose the tool.
